Data is powerful. Their is a MASSIVE amount of data and research on women business owners and our economic impact, that is now emerging.
I have Pinterest boards full of info-graphics and articles but I thought I would post a guide with my top resources for research and direct data on women business owners.
National Women’s Business Council
For the first time, National Women’s Business Council (formally the Center for Women’s Business Research) has utilized a methodology to measure the economic impact of the 8 million U.S. businesses currently majority women-owned. Today, women-owned firms have an economic impact of $3 trillion that translates into the creation and/or maintenance of 23 million jobs, 16 percent of all U.S. jobs. These jobs not only sustain the individual worker, but contribute to the economic security of their families, the economic vitality of their communities and the nation.
Here is the report
They also have a great outline for recommendations on how effectively empower women owned businesses. This report is the base for our grassroots economic development efforts in PhXX Forward and the foundation for all of the training and consulting programs executed by Empowered Lab Communications:
They also have a Fact Sheet for data on the 2012 Census:
The Us Chamber of Commerce Foundation
This research highlights the growing impact of women entrepreneurs and small business owners on the American economy and how women are reshaping the entrepreneurial landscape. In particular, we examine the “1099 economy” and the women who have started their own micro-enterprises either out of choice or necessity. The research also provides powerful examples of systems and programs that encourage and support women’s business initiatives in communities around the United States.
The Arizona Hispanic Chamber of Commerce has (Datos Report) has the most powerful research locally in Phoenix. If you are looking outside of Phoenix I recommend contacting any associations or minority economic development agencies in your area.
Finally, Amex Open has always provided a great comprehensive report on the State of Women Business Owners, hot off the presses, is the 2015 Report
If you have any reports or data that you use please share them in the comments.